Six automations.
One self-running business.
Each pillar handles one part of running a trades business. Together they form an operating system that captures leads, converts them, gets you paid, builds your reputation, and brings them back next year.
Website & Social Audit
Most trades websites are built once and forgotten. We rebuild yours to convert visitors into bookings, optimised for your trade, your area, and the way your customers actually search.
Built mobile-first because that's how 70% of plumbing enquiries arrive. Hero, services, areas covered, instant booking, all engineered for the click.
Schema markup, location pages, service pages tuned for "plumber in [area]" searches. Google understands exactly who you are and where you cover.
The booking widget on your site is the same one in your inbox. Reviews on your site update from Google. Photos on your site come from your job photos. Everything flows.
Your Google Business Profile, Facebook, and Instagram audited and optimised. Consistent branding, complete information, trust signals where they need to be.
Booking & Lead Capture
When someone wants a plumber, they want one now. Your system handles enquiries, missed calls, and out-of-hours leads automatically. They self-book in 30 seconds. You see the booking later.
Emergency, quote visit, scheduled job, annual service. Each with the right time slots, the right qualifying questions, and the right confirmation flow.
Trained on your trade, your services, your area. Routes urgent jobs to emergency. Books standard work into your diary. Filters out time-wasters.
Phone rings, you don't answer, they get a text within a minute. "Sorry I missed you, what's the issue?" Most call-backs convert before the missed-call irritation sets in.
Website forms, Facebook messages, Instagram DMs, Google Business chat. All land in one place. All get auto-responded. You see them, qualified, when you're free.
Invoice & Payment Automation
Job done → invoice sent → payment link clicked → money in your account. The whole loop, automated. No "did you get my invoice?" No spreadsheets. No evenings spent chasing.
Mark a job done in your dashboard or simply move it through the pipeline. The invoice generates and sends within the hour, with your branding.
Customer clicks the link, pays by card or Apple Pay. Money lands in your account in 2 working days. Fully reconciled, fully tracked.
Polite nudge at 3 days. Firmer one at 7. Final notice at 14. All in your voice, all without you typing a word.
See what's paid, what's pending, what's overdue at a glance. Failed payments retry automatically. You're only notified when you need to act.
Automated Review Engine
Every happy customer gets asked at the perfect moment. The unhappy ones get caught privately before they damage your rating. Your Google profile becomes your best salesman.
Customer rates you 4-5 stars: redirected to Google. 1-3 stars: routed to a private feedback form. Your public rating only ever goes up.
24 hours after payment lands. Job's fresh in their mind. They're still grateful. The ask feels natural, not pushy.
Anything below 4 stars triggers an instant SMS to you with the reason. Call them back the same day. Most issues get resolved before they ever escalate.
New Google reviews automatically appear on your website. Featured ones get formatted for social. Your best customers do your marketing for you.
Database Reactivation
Most plumbers leave thousands on the table by forgetting about old customers. We turn your customer list into a renewable income stream that compounds every year.
12 months after a boiler install: annual service reminder. 6 months after drain work: check-up offer. The system knows when each customer is due, and reaches out.
Pre-winter boiler check campaign. Spring drainage pre-emptive. Summer outdoor tap installs. Your database hears from you when they need to.
Anyone who hasn't booked in 18 months gets a tailored re-engagement message. Old customers are the cheapest leads you'll ever have.
After every positive review, customers get the option to refer. Discount for them, discount for their friend, more work for you. Multiplied effortlessly.
Profile Optimisation
Your Google profile, social accounts and website stay fresh and active. Posts written, scheduled and published. Without you opening a single app.
Take a photo of the job. Send it in. Our system writes the caption in your voice, schedules it across Facebook, Instagram, and Google, and posts it within hours.
Friendly, local, professional. Not corporate. Not generic. Each post sounds like you wrote it, because the AI is trained on your business.
One photo turns into a Facebook post, an Instagram post, and a Google Business update. Each formatted correctly for its platform.
Weekly review of your Google Business, social bios, website. Anything outdated gets flagged. Anything missing gets filled. Your profile always looks active.
One system.
Built for your business.
Book a strategy call and we'll show you exactly what each pillar would do for your business.